Make Your Boss Work for You: How One Company Commits to their Employees' Personal Goals

By sharing their personal (including financial) goals, Service
Express' employees make their bosses work for them.
See the video to learn how.

A basic tenant of good leadership is to let go of your dictatorial side, and let the leadership qualities of your followers emerge and be nurtured instead. That makes sense, because the end-goal is to advance the company's strategic plan: to grow and be profitable.

But what if your company had a radically different end-goal? Through the Return on Values research project, our research team recently met one company that has turned the end-goal upside down. Service Express is a data center maintenance company that motivates their employees by making personal goals  (including employee financial goals) a primary company objective. It’s a growth industry, to be sure, but SEI’s growth is tremendous. Since instituting the culture 10 years ago, they have cut employee turnover in half, seen double digit bottom line growth in every consecutive year, and enjoyed a 98% customer retention rate.

Want to learn how they've done it? Click here to watch a short 4-minute video.